"Google Is Working More Closely With Media Partners, Including Paramount, Warner Bros. Discovery And NBCUniversal, And Developing Generative AI That Can Create Target Audiences For Campaigns And Manage Ad Spend" - AdAge
Comcast Corporation Class A CMCSA | 40.95 | +0.96% |
Alphabet Inc. Class C GOOG | 165.70 | +0.80% |
Alphabet Inc. Class A GOOGL | 164.38 | +0.86% |
Premara Financial, Inc. PARA | 10.50 | -0.19% |
Paramount Global Ordinary Shares - Class A PARAA | 22.14 | 0.00% |
https://adage.com/article/special-report-newfronts/google-puts-ai-ad-platform-ctv-buying-newfronts-2024/2555246