• Boston Beer’s Sun Cruiser brand will hold a Sunset Run Club event in New York City on July 8, led by Dylan Efron.
• Sun Cruiser will stage a fan beach volleyball event in California in August, followed by a brand-hosted happy hour.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. The Boston Beer Company Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202606250905PRIMZONEFULLFEED9752272) on June 25, 2026, and is solely responsible for the information contained therein.