• Carter's entered a multi-season partnership with the WNBA’s Atlanta Dream spanning the 2026 and 2027 seasons.
• Deal targets Atlanta families through in-arena branding, family-focused game-day activations, retail integrations, community events, content.
• Includes a “Carter’s Family Takeover” at the Dream’s Fourth of July Family Celebration Game.
• Long-form digital series planned on Dream players and families, distributed across both brands’ social and digital platforms.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Carter's Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 202606250630BIZWIRE_USPR_____20260625_BW444304) on June 25, 2026, and is solely responsible for the information contained therein.