• Gartner survey data showed sales organizations that deploy AI-enabled next best actions were 2.6x more likely to achieve commercial growth.
• A separate survey of 227 chief sales officers, conducted August–September 2025, found organizations prioritizing AI upskilling for sellers were 2.4x more likely to post strong revenue growth.
• Gartner forecast that by 2027, 95% of sellers’ research workflows will begin with AI, up from less than 20% in 2024.
• A survey of 645 B2B buyers, also conducted August–September 2025, found human sales reps outperformed GenAI on advancing purchases, building decision confidence, and understanding needs; low-dysfunction buying groups were 13x more likely to report high-quality deals.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Gartner Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 202605201530BIZWIRE_USPR_____20260520_BW536156) on May 20, 2026, and is solely responsible for the information contained therein.