Growth Capital Partners' Craig says AI adoption must be board-led, not IT-driven

  • Growth Capital Partners Portfolio Growth Director James Craig told the Private Equity International Operating Partners Forum in London that AI adoption in PE-backed companies is shifting from an IT initiative to an operating model priority.
  • Craig said AI differs from prior digital transformations because it changes who performs cognitive work, requiring process redesign and faster change management rather than a simple systems upgrade.
  • He urged boards to assign clear internal ownership, track usage in management routines, embed new ways of working into existing processes, then measure impact through business outcomes such as productivity and P&L effects.
  • Craig highlighted adding an AI metric to each portfolio company’s monthly reporting pack as a practical step to move beyond pilot programs and drive measurable performance.


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