• NIQ analysis showed UK supermarket total till sales rose 4.2% in the four weeks to May 16, boosted by a 9.1% week to April 25.
• Momentum faded in the following three weeks, with industry growth slowing to 0.2%, the weakest so far this year amid cost-of-living pressures.
• Average basket rose 3.8% year on year to GBP 20.23; shopping occasions increased 1.4%.
• E-commerce sales grew 12%; promotional spending rose to 24.8% of FMCG sales from 23.5% a year earlier.
• Ocado led 12-week growth at 15.1%, followed by M&S at 11.8% and Lidl at 9.3%; Asda sales fell 4.7%.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. NIQ Global Intelligence plc published the original content used to generate this news brief on May 27, 2026, and is solely responsible for the information contained therein.