• Pattern Group Inc. received U.S. Patent No. 12,626,273 B2 for ad technology that calculates a “True ROAS” measure of advertising performance.
• The patent was granted May 12, 2026.
• The company said the method estimates ad incrementality at the product level using a model that blends experimental and non-experimental data.
• Pattern said the metric is designed to work with its Destiny AI adtech to sharpen ad-spend decisions on ecommerce marketplaces and social platforms.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Pattern Group Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260522916166) on May 22, 2026, and is solely responsible for the information contained therein.