Canada’s latest C$20b tariff broadside against U.S. goods is rattling the smooth flow of steel, autos and everyday products across the border, and that disruption is exactly where some investors are starting to look for openings. When trade rules change, demand for customs know how and cross border logistics can shift quickly. This article walks through three stocks exposed to this news that could merit a closer look.

The stocks highlighted below are just a starting sample, since the full screen surfaced 12 more companies with equally detailed and potentially interesting trade disruption narratives that are not covered in this article. To go deeper into this theme, head straight to the North American Trade-Disruption Logistics & Customs Service Providers screener to identify and analyze the highest conviction plays for your watchlist.

RB Global (RBA)

Overview: RB Global runs large online and live marketplaces that connect buyers and sellers of commercial assets and vehicles, from salvage cars to construction and agricultural equipment, supporting cross border equipment flows rather than handling freight or customs directly. Its platforms bundle auctions with data, inspections, financing and logistics support, which can appeal to companies rethinking asset fleets when trade rules or tariffs change.

Operations: RB Global generates about US$4.8b of revenue from business services, with a heavy skew to the United States at about US$3.4b, supported by Canada at about US$716m and additional contributions from Europe, Australia and other regions.

Market Cap: US$15.6b

RB Global may warrant a closer look for investors who believe tariff shocks can reshape who owns and operates heavy assets rather than just who ships them. The company runs global marketplaces that let industrial and auto players quickly sell or source equipment. Management is emphasizing technology, data and value added services that can deepen revenue beyond one off auctions. At the same time, high debt and reliance on external funding leave RB Global more exposed if financing costs rise or transaction volumes soften. For investors who can tolerate that trade off, the mix of global reach, cash generation and expanding service layers highlights how the stock may be influenced if cross border asset activity becomes more important over the next few years.

RB Global’s push into data and service layers on top of its auctions could be masking what really drives the story. Scan the full 5 key rewards and 1 important warning sign that might change how you see its leverage and cross border exposure.

OPENLANE (OPLN)

Overview: OPENLANE runs a digital wholesale used vehicle marketplace across the US, Canada and Europe, connecting dealers, fleet owners and manufacturers to buy and sell cars online, with some indirect exposure to cross border trade as vehicles move between Canada and the US. It wraps auctions with transport logistics, inspections, reconditioning and short term inventory financing. As a result, it benefits when trade frictions push more volume and price discovery into efficient online channels rather than relying solely on physical auctions or local networks.

Operations: OPENLANE generates about US$1.6b of revenue from its Marketplace segment and about US$432 million from Finance, with roughly US$1.2b coming from the United States, US$456 million from Canada and US$396 million from other international markets.

Market Cap: US$4.2b

Investors watching tariff headlines may want to pay attention to OPENLANE because it plugs into cross border vehicle flows without taking on the heavy capital and regulatory load of running trucks, ports or customs desks. The draw is a growing digital marketplace and finance platform that aims to make wholesale car trading faster and more data rich for dealers and fleets on both sides of the border, supported by AI driven tools and a broad set of inspection, logistics and title services. The catch is that OPENLANE is still working through a profitability and dilution story, with funding costs, regulatory changes and tougher competition all important to watch. The full narrative reveals how those trade offs line up against recent revenue growth, raised guidance and rising analyst expectations.

OPENLANE’s online wholesale engine links tariff headlines with real dealer behavior, yet many investors still focus on old school auto cycles. Explore how cross border volume, funding costs and competition intersect in the analysis report for OPENLANE

ACV Auctions (ACVA)

Overview: ACV Auctions runs a digital wholesale marketplace that lets car dealerships buy and sell used vehicles online, supported by inspection data, financing, transport quotes and inventory tools that aim to make pricing and sourcing more transparent and efficient. Its link to the trade disruption theme is indirect, since ACV focuses on domestic dealership remarketing rather than cross border logistics or customs heavy flows. However, it still sits close to how vehicles move through the wider North American supply chain.

Operations: ACV Auctions generates about US$801 million of revenue from providing a digital wholesale auction marketplace, with all of that revenue currently coming from the United States.

Market Cap: US$1.27b

ACV Auctions may appeal if you want exposure to the digital shift in wholesale auto trading rather than to tariff heavy border logistics. The company is leaning into AI powered inspection, pricing and dealer tools such as VIPER and ACV MAX, while layering on transport, financing and remarketing services that can deepen relationships and broaden revenue beyond a single auction fee. At the same time, ACV is still loss making and relies on external borrowings, with competition from large incumbents and any industry slowdown in used vehicle turnover all important watchpoints. Recent record quarterly revenue, expanding services and ongoing interest in potential M&A keep the ACV Auctions story one that many investors are still piecing together.

ACV Auctions’ accelerating shift into AI driven inspections and dealer tools is easy to overlook. The key question is whether the growth story aligns with the risk profile reflected in the analyst forecasts for ACV Auctions

Seeking Fresh Alternatives Beyond Tariff Plays

Tariff headlines move fast and early movers often capture the cleanest breakout setups while stocks are still under the radar for now. Do not get caught reacting late, consider taking a proactive approach.

• Identify potential turnaround stories before momentum takes off by scanning the curated 49 high quality undervalued stocks that could be flying under most investors’ radar right now.
• Explore structural shifts in automation by focusing on the curated 37 robotics and automation stocks while the theme is still building and prices may not yet reflect full enthusiasm.
• Monitor the next wave of digital assets exposure by reviewing the hand picked 20 cryptocurrency and blockchain stocks before fresh headlines send this corner of the market swinging again.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.