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PRESSR: Aramex and MasterCard collaborate to launch the ScaleUp platform to empower small and medium businesses in the UAE
First published: 12-Oct-2023 16:52:27
A grant worth AED 250,000 will be given to the most promising startup company in the UAE
Dubai, United Arab Emirates - Aramex, the world's leading provider of comprehensive transportation services and logistics solutions, announced; MasterCard, the global leader in payments technology; Today, they announced their cooperation to launch the first version of the new ScaleUp platform, which aims to support the growth of startups and small and medium-sized companies in the UAE.
The ScaleUp platform, which was launched in partnership with the Home for Entrepreneurship initiative launched by the UAE Ministry of Economy, represents an important opportunity for startups and small and medium-sized companies in the UAE to present their innovative ideas and win a cash grant worth 250,000 UAE dirhams (equivalent to 68,000 US dollars). ), as well as the opportunity to meet a group of prominent individual investors, and obtain many additional benefits, including various marketing campaigns. The finalist companies and a select number of companies participating in the initiative will be invited to attend an exclusive networking event held under the umbrella of the ScaleUp initiative during the month of November this year.
This initiative comes in the context of the efforts of the two leading institutions to empower small and medium-sized companies, project owners and entrepreneurs. MasterCard has pledged to connect 50 million small and medium businesses to the digital economy by 2025, and recently cooperated with the Women's Choice Foundation to support female entrepreneurs and contribute to providing one million job opportunities for women in the Arab world. For its part, Aramex believes in the importance of empowering and helping entrepreneurs to create opportunities for themselves, in the context of its continuous efforts to understand the needs of small and medium-sized companies and provide them with the necessary support, services and innovative solutions.
Through this initiative, sector leaders will enhance the support provided to the SME sector in the UAE, as the ScaleUp initiative contributes to supporting the country’s aspirations to be home to 20 unicorn companies by the year 2031 (the value of each of which exceeds one billion US dollars). Especially since small and medium-sized companies represent 94% of the total companies and institutions operating in the country, and contribute more than 50% of the total gross domestic product.
Commenting on this initiative, Tariq Abu Yaghi, General Manager of Aramex in the United Arab Emirates, said: “We are pleased to launch the first version of the ScaleUp platform, as it is a unique competition that aims to make a tangible difference to build the future of sectors and economies in the region by supporting and empowering emerging companies.” Of innovation. We are fully aware of the challenges that can stand in the way of the success of SMEs, because we started our journey as a startup born from the ambitions of entrepreneurs in the region more than four decades ago. We believe that the SME sector in the UAE is a major tool To stimulate economic growth in the region, we are pleased to provide ambitious and diverse SMEs in the UAE with the opportunity to achieve growth and enhance their ability to compete through the ScaleUp platform, building on our long history in supporting the startup sector.”
For her part, Amna Ajmal, Executive Vice President of Market Development for Eastern Europe, the Middle East and Africa at MasterCard, said: “Collaborating with Aramex to launch this initiative was a natural choice as we share a common goal of supporting entrepreneurship and the growth and prosperity of startups in the UAE. We are We believe that empowering small businesses is an essential driver for supporting economic growth and prosperity.”
How to participate
Startups and SMEs interested in participating in the ScaleUp platform can visit the official website ( http://now.aramex.com/scaleup ) and submit their ideas and applications before October 25, 2023, and then a specialized committee selected by Aramex and MasterCard will evaluate the entries. The committee's members include Fadi Ghandour, Chairman of the Board of Directors of Wamda and founder of Aramex, and Amna Ajmal, Executive Vice President of Market Development at MasterCard in Eastern Europe, the Middle East and Africa.
Those interested can register for free after answering some simple questions, and then upload a short video via the competition’s official website explaining the reasons that qualify their company to win.
The winner will be announced during the 2023 ScaleUp event, where he will receive a cash grant worth AED 250,000, in addition to an invitation to attend an exclusive lunch with individual investors, be part of the marketing campaign, receive business guidance and guidance, as well as enjoy competitive prices. Especially for logistics services. During the event, the first place winner, the second and third place winners, and a selected number of participating companies will have the opportunity to communicate with their counterparts and sector experts, to discuss ways of cooperation and joint work.
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About Aramex:
Since its founding 40 years ago, Aramex has achieved rapid growth. Today, it has become a leading brand in the logistics and transportation sector, distinguished by its specialized services and innovative global solutions that meet the needs of companies and individuals around the world. Aramex, listed on the Dubai Financial Market, is headquartered in the United Arab Emirates. It benefits from the state's position as a link between East and West.
Today, our operations extend to more than 600 cities in more than 70 countries around the world, and employ more than 16,000 thousand experts specialized in the field of transportation and shipping. Aramex's operations are focused on four main services that ensure a broad and diversified scope of operations, provide comprehensive service offerings, and meet the needs of all customer categories, both companies and individuals. These services include:
International express shipping services including package collection and shipping services from Aramex (“Shop & Ship and MyUS Service”).
Express local shipping services
Shipping services
Logistics and supply chain solutions
Sustainability is key to achieving our vision and mission. We are well aware that developing our business and maintaining its true sustainability requires us to employ our core competencies in order to make a positive impact, within the framework of our commitment to applying the concepts of good corporate citizenship in all the communities in which we work. Therefore, we continue to cooperate with local and global institutions that focus on achieving the same goals, with the aim of reaching more beneficiaries every year through targeted and carefully considered initiatives and programs. As part of our efforts to protect the environment and mitigate the risks of climate change, we have joined the Science Based Targets Initiative (SBTi) with the aim of accelerating the achievement of our climate goals of achieving carbon neutrality by 2030 and net zero emissions by 2050. For more information, please Visit www.aramex.com
About MasterCard
MasterCard (NYSE: MA), www.mastercard.com, is a global payment technology company. Our mission is to connect and enable an inclusive digital economy that benefits everyone, everywhere by enabling safe, simple and smart transactions with ease. Using secure data and networks and fostering partnerships built on passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their full potential. Our culture and all of the work we do inside and outside the company are based on our Decency Quotient, or DQ. Through our network spanning more than 210 countries and regions, we are building a sustainable world that provides invaluable potential for everyone.
© Press Release 2023
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