Dubai, United Arab Emirates – Reputation House , a leading public relations and communications firm, is preparing to launch four cutting-edge technology products that give brands and businesses complete control over their digital reputation.

Reputation House, the UAE's most awarded reputation management company, has announced a new phase in its development strategy. By 2025, as part of its transformation from a traditional agency to a fully integrated technology company, Reputation House will offer a suite of innovative products and services designed to enhance the efficiency of digital reputation management (ORM) for companies worldwide .

In this context, Dima Rakita, CEO of the company, said:

"We're working on creating an integrated system that gives users complete control over their digital reputation and online presence. We'll initially launch each product separately, but our goal this year is to integrate all products into a single system and unified dashboard. We're excited to grow in Dubai, where the environment is ideal for supporting technological innovation."

Four advanced digital solutions for reputation management

As part of its new plan, Reputation House is preparing to launch an integrated system of four advanced solutions to help brands and individuals effectively manage their digital footprint. These solutions include:

Reputation House survey
A powerful monitoring platform for monitoring online brand mentions in multiple languages, analyzing the sentiment associated with each comment, identifying its sources, and sending immediate alerts when there are potential risks.

The platform is available through the website .

Reputation audit
An advanced analytics service for assessing the reputation of any brand, partner, employee, or client. The updated version ensures greater accuracy and faster data processing and is now available for widespread testing and adoption.

The platform is available through the website .

Account Control Center
A unique system for storing and managing browser profiles, allowing users to resume their sessions as if they never closed the browser. Unlike traditional solutions, this system retains all account data, including browsing history, bookmarks, sessions, cookies, geolocation, and other identifying factors. This makes it easier to manage multiple accounts from a single device, creating the appearance of completely independent users to external systems. It's an ideal solution for brands that rely on unconventional marketing strategies .

Search Engine Reputation Management Platform
A specialized solution focused on improving content rankings in search results and enhancing digital content strategies to positively impact brand reputation. The platform is ready for official launch soon.

These four platforms are scheduled to be integrated into a unified system during the fourth quarter of 2025, providing users with access to a seamless, integrated digital reputation management experience from one place.

Transformation begins from within

For her part, Kristina Shinkareva, Chief Operating Officer at Reputation House, said:
" True digital transformation isn't just about technology; it's an internal process that starts with our team. The company has always relied on technology, which we consider a core value, not just a fad. Today, we're focusing on internal transformation by investing in developing, strengthening, and growing our team. This step is a natural extension of our journey, and our goal is to create an environment that supports our team's growth and enhances the quality of our services. There's no doubt that external transformation begins from within, and today we're laying the foundations for sustainable future growth by improving our processes, methods, and efficiency ."

Six international awards and a partnership with the future

Reputation House is one of the region's leading digital reputation management companies. In 2024, it won six international awards for its innovative products and technologies, making it the most awarded company in this field in the UAE. Through this new expansion, the company aims to redefine digital reputation management globally and strengthen its leadership in the technology world.

For more information and communication
Name: Denis Bugalin
Email: pr@reputation.house
Official website www.reputation.house/ar

#Corporate Data

- I finish -

Disclaimer for the content of press releases
The content of these press releases is provided by a third-party provider. We do not assume any responsibility for, nor do we have any control over, such content. This content is provided on an 'as is' and 'as available' basis and has not been edited in any way. Neither we nor our affiliates are responsible for the accuracy, endorsement, or completeness of the opinions, views, information, or materials contained in this content.
Press releases are provided for informational purposes only; the content does not imply legal, investment, or tax advice or any opinion regarding the suitability, value, or profitability of any particular portfolio or investment strategy. We, or our affiliates, will not be liable for any errors or inaccuracies in the content, or for any actions you take based on such content. You expressly agree and acknowledge that you bear full responsibility for the use of the information contained in these press releases.
To the extent permitted by applicable law, Refinitiv, its parent, subsidiaries, affiliates, and their respective shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors (collectively, the “Refinitiv Parties”) will not be liable (either jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages; This includes, but is not limited to: lost profits, lost savings or revenue, whether caused by negligence, tort, contract or other liability theories, even if the Refinitiv Parties have been advised of the possibility of any such damages and losses or had actually anticipated their occurrence.