• Fox Corporation recently highlighted that its ad-supported streaming service Tubi has climbed to seventh place in U.S. streaming viewership share, surpassing several larger rivals and underscoring the platform’s growing role within the group’s broader media offerings.
• This reinforces how Tubi’s broad, free content library and advertising-focused model are becoming a more material part of Fox’s overall streaming footprint.
• Next, we will explore how Tubi’s rising viewing share and perceived importance within Fox’s portfolio shape the company’s broader investment narrative.

Find companies with promising cash flow potential yet trading below their fair value.

What Is Fox's Investment Narrative?

To own Fox today, you need to be comfortable backing a traditional media business that is trying to pivot more of its attention to digital distribution and advertising while still leaning heavily on its broadcast networks and live sports. The recent confirmation of Tubi’s seventh-place rank in U.S. streaming share fits squarely into that story: it strengthens the case that Fox’s ad-supported model has a real seat at the streaming table, which could matter for near term ad revenue conversations and the upcoming Q2 2026 earnings call. At the same time, the stock already trades close to consensus targets after a very strong multi-year run, while earnings growth has recently softened and is forecast to be challenging, so expectations around Tubi may now be a more visible swing factor than before.

However, that growing reliance on Tubi also brings its own competitive and execution risks that investors should not overlook. Fox's shares are on the way up, but they could be overextended by 5%. Uncover the fair value now.

Exploring Other Perspectives

Five Simply Wall St Community fair value estimates for Fox span roughly US$55 to just over US$90, showing how far apart individual views can be. Set against concerns about slowing earnings and heightened dependence on Tubi’s momentum, this spread underlines why you may want to compare several perspectives before deciding how Fox fits into your portfolio.

Explore 5 other fair value estimates on Fox - why the stock might be worth 25% less than the current price!

Build Your Own Fox Narrative

Disagree with this assessment? Create your own narrative in under 3 minutes - extraordinary investment returns rarely come from following the herd.

• A great starting point for your Fox research is our analysis highlighting 2 key rewards and 2 important warning signs that could impact your investment decision.
• Our free Fox research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate Fox's overall financial health at a glance.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.