• In February 2026, HubSpot reported fourth-quarter 2025 revenue of US$846.75 million and full-year revenue of US$3.13 billion, alongside sharply higher net income and earnings per share versus the prior year.
• Management paired these results with upbeat 2026 revenue guidance and a new US$1.00 billion share repurchase program, underscoring confidence in the company’s AI-powered, multi-hub CRM platform.
• Next, we’ll examine how HubSpot’s upbeat 2026 guidance and new US$1.00 billion buyback reshape the company’s existing investment narrative.

Capitalize on the AI infrastructure supercycle with our selection of the 34 best 'picks and shovels' of the AI gold rush converting record-breaking demand into massive cash flow.

HubSpot Investment Narrative Recap

To own HubSpot, you need to believe its AI powered, multi hub CRM can keep driving deeper adoption, even as SMB budgets and SaaS sentiment remain cautious. Right now, the key near term catalyst is whether strong 2025 execution and upbeat 2026 guidance translate into sustained billings and AI usage growth, while the biggest risk is that SMB and mid market customers trim software spend faster than HubSpot can upsell and expand. This latest earnings beat and outlook meaningfully support that catalyst, but do not remove the spending risk.

The standout development tied to this story is HubSpot’s new US$1.00 billion share repurchase program over up to 24 months. Coming alongside Q4 2025 revenue of US$846.75 million and full year revenue of US$3.13 billion, plus higher profitability, the buyback matters because it directly intersects with a depressed share price and investor focus on capital discipline, sharpening attention on whether HubSpot’s AI driven, multi hub expansion can support stronger earnings per share over time.

But while results look strong on the surface, investors should be aware that the risk of SMB customers slowing AI adoption and multi hub expansions could still...

HubSpot's narrative projects $4.6 billion revenue and $388.4 million earnings by 2028. This requires 17.1% yearly revenue growth and about a $400 million earnings increase from -$11.9 million today.

Uncover how HubSpot's forecasts yield a $543.54 fair value, a 123% upside to its current price.

Exploring Other Perspectives

Some of the lowest ranked analysts were assuming only about 14.5 percent annual revenue growth and modest margin expansion, so their more cautious view on slower AI and multi hub monetization may need a rethink after this strong Q4 and 2026 outlook, and it is worth comparing that with how quickly customers are actually ramping usage and credits.

Explore 9 other fair value estimates on HubSpot - why the stock might be worth just $242.96!

Build Your Own HubSpot Narrative

Disagree with existing narratives? Create your own in under 3 minutes - extraordinary investment returns rarely come from following the herd.

• A great starting point for your HubSpot research is our analysis highlighting 3 key rewards that could impact your investment decision.
• Our free HubSpot research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate HubSpot's overall financial health at a glance.

Ready For A Different Approach?

Markets shift fast. These stocks won't stay hidden for long. Get the list while it matters:

• The future of work is here. Discover the 32 top robotics and automation stocks leading the charge in AI-driven automation and industrial transformation.
• Uncover the next big thing with 29 elite penny stocks that balance risk and reward.
• We've uncovered the 12 dividend fortresses yielding 5%+ that don't just survive market storms, but thrive in them.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.