Snowflake And Acxiom Launch Strategic Initiative To Power IPG's Interact Platform With Real-Time Personalization And Cross-Channel AI

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+2.47%

Interpublic Group of Companies, Inc.

IPG

24.57

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Snowflake

SNOW

220.60

+2.47%

This expanded collaboration will unlock unprecedented self-service AI marketing across all of Interpublic Group via a consumer-facing expansion of its Interact platform

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