UFC 306 At Sphere Sets Record For Highest-Grossing Event In UFC History And Highest-Grossing Single Event At Sphere With A Gate Of $22M And A Sold Out Crowd Of 16,024

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Sold-Out Spectacle Also Sets Numerous Other Records While Raising the Bar for Live Sports and Entertainment with Tech and Production Innovations

UFC®, part of TKO Group Holdings (NYSE:TKO), and Sphere Entertainment Co. (NYSE:SPHR) today announced that UFC 306 at RIYADH SEASON NOCHE UFC held on September 14 at Sphere in Las Vegas set a number of records, including highest-grossing UFC event of all time and highest-grossing single event at Sphere, with a gate of $22 million and a sold out crowd of 16,024.

UFC 306 AT SPHERE LIVE EVENT RECORDS AND HIGHLIGHTS:

Highest-grossing UFC event ever ($22 million), besting the landmark UFC 205: ALVAREZ VS MCGREGOR at Madison Square Garden in New York in November 2016 ($17.7 million).
Highest-grossing single event at Sphere.
Highest-grossing sponsorship sales for a UFC event and the first UFC event with a title partner (Riyadh Season).
Highest-grossing merchandise sales and highest per cap for both a UFC and Sphere event.
Highest-grossing UFC event for On Location VIP Experience packages.
89% of UFC 306 ticket buyers originated from markets outside of Nevada, one of the highest ever for out-of-town ticket sales for both a UFC and Sphere event, reaffirming UFC's power as a live event attraction and tourism draw for the cities that host its events.

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