• The facility relies on digital and smart technologies to enhance the after-sales service network for Geely customers in the Middle East

• The center is connected to a strong transportation network with Jebel Ali Port from its location in Dubai to ensure rapid delivery of spare parts for various sport utility vehicles and electric models from Geely.

Dubai, United Arab Emirates: Geely, in cooperation with the Arabian Gulf Mechanical Center, revealed the opening of a new center in Dubai to distribute spare parts, which will contribute to further strengthening the after-sales service network in the United Arab Emirates and the Gulf Cooperation Council region. Efficiency, flexibility and smart analytics form the pillars of the modern facility, ensuring smooth deliveries to different emirates and sales partners in 35 countries in the Middle East, Africa and Europe.

The new center takes advantage of digital and smart technologies to improve supply chain operations and speed up response to requests, significantly strengthening the logistics network. All warehouse operations, from storage to delivery, have been subjected to careful examination and analysis to ensure the highest possible efficiency, and in line with current standards of the digital logistics sector.

Commenting on this issue, Dr. Andreas Skaff, CEO of the New Projects Department at Al Batha Automotive Group, said: “Geely’s new spare parts delivery center is connected to a strong transportation network with Jebel Ali Port from its location in Dubai, which ensures its ability to provide spare parts for various models.” Geely vehicles are available to our customers in the United Arab Emirates, which means providing faster, better and more comprehensive support to the needs of Geely vehicle owners. We ensure that our customers receive the various spare parts they need to enjoy a smooth and distinctive experience with their Geely vehicle, starting from the elegant Emgrand sedan, all the way to “The SUV models, Coolray, Geometric C Electric, and the famous luxury Mongaro, come out of our keenness to provide exceptional service to our customers.”

In this regard, Alex Guo, Vice President - Geely Middle East, said: “Our goal at Geely is focused on cooperating with sales partners in the Middle East to ensure an exceptional experience for Geely car owners. The new spare parts distribution center relies on digital and smart technologies to improve supply processes and respond quickly to requests.” "And operational processes in general, which enables us to provide more smooth, professional and efficient services. We will continue to work with the Arabian Gulf Mechanical Center and our other partners in the region to expand Geely's horizons and strengthen its logistics network in the Middle East."

The establishment of the new spare parts distribution center is evidence of Geely’s accelerated efforts to strengthen its sales network and after-sales services in the Middle East and Africa, and to provide distinguished quality and high efficiency in its services to customers in the region. This step comes after concluding an agreement with the Arabian Gulf Mechanical Center Company in the first quarter of 2023, to grant it the official distribution rights for Geely passenger cars in the UAE, as part of an ongoing strategy to strengthen the network of sales partners in the Middle East.

The Arabian Gulf Mechanical Center Company is one of the most prominent car dealerships in the UAE. Over the course of more than half a century, it has gained a distinguished reputation thanks to its strong sales and after-sales services. It is also committed to establishing Geely’s position as one of the most famous car brands in the UAE.

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A glimpse of the Arabian Gulf Mechanical Center

The Arabian Gulf Mechanical Center was born in 1976, and has been providing the finest luxury cars and distinguished services to its customers in the Emirates for more than 50 years. Today, the center provides its customers with a full range of exceptional customer services under the management of the most skilled professional experts in the sector, in addition to the highest level of after-sales services. The center added “Geely” to its portfolio of brands in April 2023, and developed a plan to rapidly expand its sales and service network across the Emirates and consolidate its position among the most important names in the automotive market. The addition of "Geely" to the portfolio of brands under the banner of the Arabian Gulf Mechanical Center attests to its commitment to providing customers with the latest and most innovative cars.

A glimpse at Geely Automotive Group

Geely Group, the leading automobile manufacturer, is headquartered in Hangzhou, China, where it was born in 1986. Geely is affiliated with the Zhejiang Geely Holding Group, which owns many international automobile brands and manages the supply chain in the automotive industry. From research, development and design to production, sales and maintenance services. Today, Geely Holding operates a number of brands such as Geely Auto, Link & Co, Zeker, Proton, Volvo, Polestar, Lotus, the London Electric Car Company, and Verizon Auto. and Chow Chow Mobility. The holding group sold more than 2.3 million cars in 2022 and was included in the “Fortune Global 500” list for the past ten years in a row.

© Press Release 2023