Sharjah : The 57th edition of the Middle East Watch and Jewellery Show, the largest and most prominent event of its kind in the region, will kick off tomorrow, Wednesday, at Expo Centre Sharjah. The event, organized by the Centre with the support of the Sharjah Chamber of Commerce and Industry, will run from June 10 to 14, 2026, with the participation of 400 exhibitors representing 19 countries from around the world, in an edition that will witness a wide international presence and the joining of new exhibitors for the first time .

The exhibition brings together under one roof a selection of the top designers and manufacturers of gold, jewelry and luxury watches, along with the most famous international brands specializing in diamonds, precious stones and fine crafts. The event is expected to attract thousands of visitors from inside and outside the country, given the position it has established over its successive editions as one of the most important gold and jewelry exhibitions in the region, especially after the great success achieved by its previous edition in attracting more than 91,000 visitors, which reflects the increasing demand for the exhibition and the confidence it enjoys among exhibitors, specialists and lovers of acquiring jewelry and luxury watches .

Broad international participation

The list of participating countries includes the UAE, Saudi Arabia, Bahrain, Kuwait, Oman, Qatar, Lebanon, and Yemen, in addition to China, Hong Kong, India, Italy, Pakistan, Russia, Singapore, Thailand, Turkey, the United Kingdom, and the United States of America. The exhibition features five integrated international pavilions representing Hong Kong, India, Italy, Singapore, and Thailand, providing visitors with an exceptional opportunity to learn about the latest global designs and acquire the finest pieces and exclusive collections .

Latest designs and innovations

The exhibition spans a total area of 30,000 square meters and offers its visitors a wide selection of luxury diamond jewelry and items made of gold, platinum and silver, along with colored gemstones, pearls and fine watches. It also highlights the latest global trends through specialized displays of lab-grown diamonds, precious metals and jewelry manufacturing and packaging technologies and equipment .

Participants are expected to unveil limited-edition collections and exceptional pieces of art inspired by multiple cultures, combining gold, emeralds, rubies and opals, giving visitors a unique experience to see the latest creations from global jewelry houses .

Emirati Creations

The event features a prominent presence from the "Emirates Jewellers" platform, which continues to solidify its position as a leading initiative supporting national talent in the gold and jewelry design and manufacturing sector. The platform showcases a selection of creations by Emirati designers, highlighting their exceptional craftsmanship and ability to blend authentic Emirati heritage with the latest global trends in jewelry. It provides participants with an opportunity to present their innovations and new collections to thousands of visitors, specialists, and buyers, alongside major international brands participating in the exhibition, thus opening up broader horizons for them to promote their creations and expand their business and professional networks .

Major prizes in gold and diamonds

The exhibition is being organized at a time when the gold and jewelry sector continues to achieve strong growth rates at the regional and global levels, amid increasing demand for luxury and investment products, which reinforces the importance of the event as a platform that brings together manufacturers, traders, investors and jewelry enthusiasts from various markets .

The exhibition opens its doors to the public daily from 1:00 PM to 10:00 PM, while on Friday the visit begins from 3:00 PM to 10:00 PM, giving visitors an exceptional opportunity to explore the latest international collections and acquire unique pieces that combine luxury, creativity and authenticity. The event is also preparing to offer many surprises to its visitors, by giving them the opportunity to participate in draws for its grand prizes of gold and diamonds.

For further inquiries and details, please contact:

Ali Al-Jundi

Public Relations and Media Probe

ali@misbar-me.com

Ahmed Al-Duwairi

Public Relations and Media Probe

ahmad.aldwairi@misbar-me.com

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