Zawya - Press Releases: "Al Markaz" launches the iMarkaz Invest electronic trading platform to provide a digital investment experience that meets customer aspirations

Kuwait, Kuwait Financial Centre “Markaz” announced the launch of iMarkaz Invest , an advanced electronic trading platform that aims to enhance customer experience and expand their access to financial markets in Kuwait, Saudi Arabia, the UAE and the United States, as part of its ongoing strategic efforts for digital transformation and the development of innovative investment solutions .

The launch of the iMarkaz Invest platform marks a significant milestone for Markaz, reflecting its responsiveness to the rapid evolution of Kuwait's financial sector. With investors increasingly expecting seamless digital interaction and instant access to information, Markaz continues to embrace cutting-edge technologies and integrate them with its established institutional investment expertise, while maintaining the highest standards of governance and investment discipline.

The new platform was developed to empower investors to manage their portfolios with greater flexibility, transparency, and control. It provides direct market access, real-time price data, and a comprehensive view of portfolio performance within a regulated environment supported by advanced technology, while maintaining the disciplined investment approach that has characterized The Center for over five decades. The simplified digital account opening process also allows investors to begin their investment journey more quickly and efficiently.

On this occasion, Mr. Salman Alayan, Senior Vice President – Strategic Planning, Digital Transformation and Analytics at “The Center”, said:
"The iMarkaz Invest platform reflects the Center's focus on developing digital solutions that combine technical efficiency with ease of use. The platform is designed with a modern and user-friendly interface that allows users to navigate easily, instantly access market and portfolio data, and execute their transactions efficiently and quickly, keeping pace with the nature of today's investment decisions. In developing it, we ensured that it provides a practical, secure, and reliable digital experience, reflecting the operational and technical standards to which the Center adheres."

The iMarkaz Invest platform is aligned with the wealth management services offered by “Al Markaz”, providing a unified investment experience that combines self-managed digital solutions with access to specialized advisory expertise, enabling clients to seamlessly move between digital channels and advisory services according to their investment needs.

Ms. Mariam Al-Rifai, Senior Vice President – Wealth Management and Business Development at “The Center”, said:
"The iMarkaz Invest platform is designed to enhance the client experience by providing direct and seamless digital access to a select group of markets with clear investment strength and importance. The Kuwaiti, Saudi, Emirati, and American markets were chosen for their strong combination of regional depth and international investment opportunities, meeting the aspirations of a wide range of investors. Through this platform, we enable our clients to access these markets within a reliable and efficient environment that reflects Al-Markaz's commitment to keeping pace with their changing needs."

The platform features a modern and user-friendly interface, a real-time dashboard that allows investors to instantly view investment positions and portfolio performance, along with simplified digital registration procedures and access to local and global markets, all within a robust technical framework that prioritizes information security, operational flexibility, and compliance with regulatory controls, while providing advanced technological solutions that support investors throughout the trading period, in a seamless and integrated experience.

This service has been integrated into the existing “Center” application system, where it can be easily accessed through the “Center” electronic portal and the application on smartphones, enabling customers to easily manage their investments from anywhere.

The launch of this platform reflects the Center's ongoing efforts to continuously develop and enhance its digital capabilities. The next phase will focus on further developing the platform, expanding its features, and enriching its data analytics tools, while also strengthening the integration of digital solutions across the Center's various services. This will enable clients to benefit from continuous innovation that aligns with global best practices.

By combining digital agility with institutional credibility, the launch of the iMarkaz Invest platform confirms Markaz’s position as a leading investment institution in Kuwait and the region, capable of keeping pace with market trends, supporting the growing demand for self-managed investment solutions, and delivering sustainable long-term value through responsible innovation and a forward-looking vision .

About Kuwait Financial Centre "Markaz"

Kuwait Financial Centre (K.S.C.P.) “Markaz” was established in 1974 and has become one of the region’s leading financial institutions in asset management and investment banking. As of December 31, 2025, Markaz managed assets totaling KWD 1.52 billion (USD 4.98 billion). Markaz was listed on the Kuwait Stock Exchange in 1997. Over the years, Markaz has achieved significant milestones by redefining the concept of innovation in financial services, creating unique investment vehicles and opening new investment avenues tailored to investor needs. These include the Markaz Premium Returns Fund – Mumtaz, the first local equity mutual fund; the Markaz Real Estate Fund, the first open-ended real estate investment fund in Kuwait; the Opportunity Financial Fund, launched by Markaz in 2005, the first options fund in the Gulf region; and the Gulf Momentum Fund, the first fund of its kind to invest in Kuwait and the Gulf markets using the momentum methodology.

For more information, please contact :

Sundus Saad
Corporate Communications Department
Kuwait Financial Centre Company "Markaz"
ssaad@markaz.com

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