Zawya - Press Releases: Leva Insurance enriches the knowledge of participants in the Future of Fashion program in the field of insurance for small and medium-sized enterprises.

Muscat – As part of its ongoing efforts to support entrepreneurship and enhance the small and medium enterprises (SMEs) ecosystem in the Sultanate of Oman, Leva Insurance recently organized a specialized training session for participants in the Future of Fashion program, highlighting the role of insurance in building more resilient and sustainable businesses.

The session was presented by Karima Al Bahri, Head of the SME Department at Leva Insurance, who reviewed the basic principles of insuring small and medium enterprises, and explained how appropriate insurance solutions can contribute to protecting projects, reducing operational risks, and enhancing the readiness of entrepreneurs to confidently keep pace with the various stages of establishing and developing their businesses.

The session aimed to establish the concept of insurance as a strategic partner in business success, and not just a means of protection, by highlighting its role in supporting the continuity of projects and enhancing their ability to grow and develop in the long term.

The Future of Fashion program, led by Omani designer Amal Al Raisi, is an initiative dedicated to nurturing emerging talent in the fashion and creative industries in the Sultanate of Oman by combining creative excellence with the development of practical and business skills. Through initiatives like this, participants gain valuable knowledge that enables them to transform their creative ideas into sustainable projects.

Commenting on this initiative, Karima Al Bahri, Head of SME Insurance at Leva Insurance, said: “Entrepreneurs invest a lot of passion, effort and creativity in building their businesses, hence the importance of providing protection that ensures the continuity and growth of these businesses. At Leva Insurance, we believe that enhancing the awareness of SME owners regarding risk management from the early stages is a fundamental pillar for making more confident decisions, building more resilient and sustainable businesses, and enabling them to focus on achieving their ambitions with confidence and peace of mind.”

Through initiatives like these, Leva Insurance continues to support and empower entrepreneurs by sharing practical knowledge that helps small and medium-sized enterprises (SMEs) make informed decisions and build stronger, more resilient businesses. As the Sultanate of Oman continues to foster innovation and private sector development within the framework of Oman Vision 2040, Leva Insurance remains committed to supporting entrepreneurs by providing solutions that help them protect what matters most and enable them to achieve sustainable success.

Through such initiatives, Leva Insurance continues to support entrepreneurs and small and medium-sized enterprises (SMEs) by disseminating insurance knowledge and fostering a culture of risk management, thereby empowering them to make informed decisions and build stronger, more sustainable businesses. This aligns with the objectives of Oman Vision 2040, which aims to support economic diversification, enhance the private sector's contribution, and establish an entrepreneurial environment capable of achieving sustainable growth.

About Liva Insurance:

Established in 2023 through the merger of Al-Ahlia Insurance Company and National Life & General Insurance Company, Leva Insurance is a leading insurer in the region, offering comprehensive insurance solutions for motor, home, travel, health, life, and business. With a legacy of over 80 years in the GCC, Leva Insurance combines deep local knowledge with global expertise to deliver smart, fast, and reliable solutions.

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