Cairo : World Trade Center Cairo Company, in partnership with Ennismore, one of the world’s fastest-growing hospitality companies, proudly announced the signing of an agreement for the Rixos Hotel and Rixos Living World Trade Center Cairo, a move that reinforces the World Trade Center’s position as one of the most important and prominent mixed-use developments in Egypt. The project represents a significant milestone in Ennismore’s continued expansion of the Rixos portfolio, which includes 60 hotels operating and under development worldwide .

In the presence of Prime Minister Dr. Mostafa Madbouly, the signing ceremony took place with the participation of His Excellency Mr. Sherif Fathy, Minister of Tourism and Antiquities; His Excellency Eng. Hassan El-Khatib, Minister of Investment and Foreign Trade; Mr. Nasser Abdel Latif, Chairman of the Board of Directors of Latif Group; Mr. Gaurav Bhushan, Co-CEO of Ennismore; Mr. Erkan Yildirim, General Manager of Rixos Hospitality; and a number of other distinguished figures. The agreement was signed by Eng. Ramadan El-Wasty El-Arnaouty, Managing Director of World Trade Center Company - Cairo, and Mr. François Baudouin, President of Rixos Hospitality in Egypt for Hotel and Resort Management .

The project is scheduled to open in phases starting in 2027, transforming the World Trade Center – Cairo into a vibrant urban destination driven by a modern lifestyle, including a dedicated World Trade Center commercial center. The project will offer the Rixos Urban Experience, targeting the city through a contemporary hotel directly connected to serviced residential units, marking the world debut of the "Rixos Living " brand.

The project is located in the heart of Cairo with stunning views of the Nile River, occupying a strategic location on the historic Nile Corniche. It is also close to Egypt's most important cultural and historical landmarks, including the Grand Egyptian Museum and the Giza Pyramids area, in addition to easy access to Cairo International Airport and direct connectivity to the city's central business district .

The project will consist of two main towers resting on expansive podiums that will form social, wellness, and leisure hubs for guests, residents, and the local community. Upon full operation, the project will include more than 364 units (176 Rixos-branded hotel rooms and 188 serviced apartments). The south tower, dedicated entirely to Rixos Living, is expected to open in 2027, while the north tower, housing hotel rooms alongside a range of serviced apartments, is slated to open in 2028 .

The project will be designed to embody the vibrant and luxurious spirit of the Rixos brand by blending contemporary luxury with local touches that draw inspiration from Cairo's rich details, craftsmanship, and architectural styles. The result will be a sophisticated urban destination that reflects the city's authenticity and modern spirit simultaneously, attracting short- and long-stay guests, business travelers, and tourists seeking a refined lifestyle experience .

Restaurants and cafes will play a pivotal role in establishing Rixos and Rixos Living World Trade Center Cairo as a distinct destination. In collaboration with Ennismore's food and beverage platform, the project will offer six culinary concepts, including a reception area, themed restaurants, all-day dining, lounges, bars, and a 24-hour food market. These venues will enliven the terraces and platforms from morning till night, offering a blend of international and local flavors to create a vibrant social environment ideal for business meetings, after-work gatherings, fine dining experiences, and weekend outings .

The World Trade Center – Cairo is a prominent landmark on the capital's skyline and a key regional hub for international conferences, exhibitions, and high-profile events, generating strong and sustained demand from the business sector year-round. It is part of a fully integrated complex comprising office towers, conference and exhibition facilities, and a renovated shopping mall, which will also be managed by Rixos. The project is ideally located to serve business travelers, long-term residents, and leisure visitors. Combining business infrastructure, extended accommodation, upscale dining, and retail, along with its proximity to major tourist attractions, it establishes itself as a comprehensive urban destination .

With its historic location and prime Nile Riverfront views, coupled with the offering of serviced apartments under the "Rixos Living" brand, Rixos and Rixos Living present a unique value proposition that adds a new dimension to Cairo's hospitality landscape. The project is poised to become a leading urban destination, seamlessly blending business, lifestyle, and culture in the heart of the Egyptian capital .

Francois Baudouin, President of Rixos Hospitality in Egypt for Hotel and Resort Management, said: “This project represents a pivotal step in the continued expansion of the Rixos brand in Egypt and the Middle East and North Africa region, adding to our existing portfolio of Rixos hotels that are currently operating and those under development, the latest of which is the Rixos Sphinx Golf & Spa project. The project is scheduled to open in phases starting from 2027, becoming the first Rixos hotel in the heart of the Egyptian capital and a prominent landmark within one of the city’s most famous symbols, the World Trade Center - Cairo .”

The development of the World Trade Center – Cairo represents a major investment in revitalizing the capital's central business district. With a unique blend of hospitality, residential, commercial, and business, Rixos and Rixos Living will make the World Trade Center – Cairo a new destination for living, working, and leisure in the city .

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