Riyadh - Mubasher: Sahm Capital, a leading financial services provider, provided investors with the necessary knowledge tools in their training camp, as part of the Riyadh Financial Markets Forum 2025.

Hadeel Badri, General Manager of Sahm Capital and Head of Brokerage, led a session on how to navigate the IPO process, providing participants with practical insights and strategies on how to succeed in this field, according to a statement.

It also highlighted the key factors contributing to the superiority within the growing capital market in Saudi Arabia.

The Investor Training Camp, held on February 19, 2025 as part of the initiatives of the Financial Markets Forum in Riyadh, aims to engage the public and university students in fruitful dialogues on financial culture, investment strategies, and the growing opportunities in the Saudi capital market.

This initiative is a contribution to achieving the goals of the Kingdom’s Vision 2030, which seeks to expand the investor base and enhance their level of education.

Hadeel Badri provided a comprehensive overview of IPOs, explaining their importance in the financial system and how investors can participate in them during her presentation “Dealing with the IPO Process in Saudi Arabia.”

“As Saudi Arabia continues to strengthen its financial sector under Vision 2030, it is imperative that we equip everyone – from beginners to experienced investors – with the skills and knowledge they need to seize these opportunities,” said Hadeel. “Our goal today is to inspire a new generation of forward-thinking investors who are ready to contribute to building a prosperous future for the Saudi economy.”

Sahm Capital continues its commitment to enhancing financial literacy through initiatives such as Sahm Academy, which has been integrated into the Sahm app. This app provides investors of all levels with market analysis tools, simplified educational videos, training courses, and detailed research reports. The app also enables its users to easily access company profiles, financial statistics, and real-time news to make informed decisions.

Sahm Capital’s efforts and influence are multiplied through its distinguished strategic partnership with the Saudi Tadawul Group, where it assumes the role of the exclusive sponsor of the “Invest Wisely Program.” This program represents an important step towards empowering investors by providing them with the knowledge and skills necessary to achieve success in the world of investment. In light of the continuous development of the capital markets in the Kingdom, Sahm Capital maintains its leadership position, providing support and guidance to investors in the midst of this changing landscape.