Taiba Investments is preparing to participate in the Future Hospitality Summit 2025 as a founding sponsor, reflecting its strategic commitment to supporting the qualitative transformation taking place in the hospitality sector in the Kingdom of Saudi Arabia.

The summit, which will be held this year under the theme "Where Vision Creates Opportunity," from May 11 to 13, 2025, at the Mandarin Oriental Al Faisaliah Hotel in Riyadh, is a high-profile global platform bringing together senior leaders and decision-makers from around the world to explore the future of hospitality and exchange insights on ways to enhance investment and sustainable tourism experiences in the Kingdom and beyond.

Sultan Al-Otaibi, CEO of Taiba Investment, said, "This year's Future Hospitality Summit comes amidst a growing momentum and promising renaissance in the Saudi tourism and hospitality sector, which is undergoing fundamental transformations that make it a strategic pillar for national growth and constructive global engagement."

The company will also highlight its future projects, most notably the Rixos Obhur hotel in Jeddah, the first resort of its kind in the Kingdom, along with the upcoming opening of the Makarim Burj Al Madinah hotel and the Crowne Plaza Specialist Hotel in Riyadh, as part of its strategic expansion into new destinations within the Kingdom. The company will also showcase the recent launch of the new identity of the Makarim Hotel chain.

Taiba's participation in the summit reinforces its leading position as a strategic enabler in achieving the goals of Saudi Vision 2030 in the hospitality sector, through its support for job localization and women's empowerment. The company seeks to increase women's participation in the workforce. The company is also committed to developing national talent and providing an inclusive work environment that stimulates innovation and enhances the quality of services provided.

Al-Otaibi explained that "the global hospitality sector is witnessing a radical transformation, reinforced by growing trends toward experiential travel, hyper-personalization through artificial intelligence applications and tools, spiritual experiences, and green hospitality." He emphasized that "the Saudi hospitality sector is keeping pace with ongoing developments and consolidating the Kingdom's position on the global hospitality map through openness and the development of regulations that stimulate the sector and innovation, while highlighting the authentic values of Saudi identity and culture."

The summit represents an exceptional opportunity for Taiba to showcase its ambitious vision and initiatives in the hospitality sector, interact with prominent global leaders, and explore opportunities for collaboration and partnerships that will contribute to enhancing the Kingdom's position as a global tourism destination and consolidating its presence on the international tourism map.

This year's summit will highlight several key strategic themes, including: developing tourism destinations, real estate investment and financing, religious tourism, innovation and technology, education and future skills, luxury hospitality and culinary experiences, as well as sustainability and environmental, social, and governance standards.

The Future Hospitality Summit 2025 is a leading global platform that brings together senior decision-makers in the tourism and hospitality sector, including representatives from governments and ministries of tourism, the largest hotel brands, hotel owners and investors, developers, and financial and consulting institutions. For more information about the summit, its agenda, and the list of speakers, please visit the official website:

https://www.futurehospitality.com/ar/sa

About Taiba Investment:

Established in 1988, Taiba Investment Company is a leading company in the hospitality and real estate sectors in the Kingdom of Saudi Arabia. The company enjoys a long-standing reputation in the hotel, property and facility management, real estate development, and asset management sectors. It has a diverse portfolio of projects comprising more than 39 properties, including hotels, residential complexes, and commercial centers, with a total of more than 7,700 keys, and more than eight additional properties under development. In 2024, the company achieved one of its most significant strategic expansions, after completing the acquisition of Dur Hospitality, the largest hospitality, development, and real estate management company in the Kingdom of Saudi Arabia. This has contributed to consolidating the presence of the Taiba Investment brand in most regions of the Kingdom, especially in the Holy Cities .

Taiba Investment is committed to providing exceptional hospitality and accommodation options through its portfolio of specialized Saudi brands. This includes Makarem Hotels, Noor by Makarem, and Dur Communities. Its partnerships with major hotel companies in the world, such as Marriott International, IHG Hotels & Resorts, Hilton Worldwide, and Accor Hotels, enhance its ability to offer and develop a wide range of distinguished hospitality and accommodation services that suit all guest categories .

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