Amazon launches Prime in South Africa for under $4 a month

Amazon.com, Inc.

Amazon.com, Inc.

AMZN

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June 3 (Reuters) - E-commerce giant Amazon.com AMZN.O said on Wednesday it has launched its paid Prime service in South Africa, offering faster deliveries and media content for 59 South African rand ($3.61) a month or 399 rand a year.

Here are some details:

  • Amazon Prime is already available in 26 other countries, with Prime Day, one of Amazon's biggest sales events, scheduled for June 23-29 in South Africa.

  • South Africa has seen a boom in online retail over the past few years, with local players such as Shoprite SHPJ.J launching on-demand delivery services.

  • Amazon was launched in South Africa only two years ago.

  • The company said South African users will be able to avail a 30-day free trial of Prime.

($1 = 16.3249 rand)


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