Behind the Scenes of Pinterest's Latest Options Trends
PINS | 20.12 20.12 | -0.74% 0.00% Pre |
Investors with a lot of money to spend have taken a bullish stance on Pinterest (NYSE:PINS).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with PINS, it often means somebody knows something is about to happen.
So how do we know what these investors just did?
Today, Benzinga's options scanner spotted 8 uncommon options trades for Pinterest.
This isn't normal.
The overall sentiment of these big-money traders is split between 50% bullish and 50%, bearish.
Out of all of the special options we uncovered, 5 are puts, for a total amount of $216,832, and 3 are calls, for a total amount of $95,302.
Expected Price Movements
Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $14.0 to $22.0 for Pinterest over the last 3 months.
Volume & Open Interest Trends
In today's trading context, the average open interest for options of Pinterest stands at 1332.57, with a total volume reaching 2,281.00. The accompanying chart delineates the progression of both call and put option volume and open interest for high-value trades in Pinterest, situated within the strike price corridor from $14.0 to $22.0, throughout the last 30 days.
Pinterest Option Activity Analysis: Last 30 Days

Noteworthy Options Activity:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Ask | Bid | Price | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|---|---|---|
| PINS | PUT | SWEEP | BULLISH | 02/20/26 | $4.9 | $4.85 | $4.85 | $20.00 | $73.2K | 918 | 202 |
| PINS | PUT | TRADE | BULLISH | 03/20/26 | $6.35 | $6.1 | $6.1 | $22.00 | $42.7K | 2.0K | 71 |
| PINS | CALL | TRADE | BULLISH | 03/13/26 | $0.83 | $0.78 | $0.83 | $15.00 | $41.5K | 534 | 502 |
| PINS | PUT | TRADE | BEARISH | 05/15/26 | $1.59 | $1.55 | $1.59 | $15.00 | $35.1K | 736 | 224 |
| PINS | PUT | TRADE | BEARISH | 05/15/26 | $1.26 | $1.15 | $1.26 | $14.00 | $33.7K | 574 | 270 |
About Pinterest
Pinterest is a social media platform with a focus on product and idea discovery. Pinterest users, or pinners, can leverage the platform as they go about gathering ideas on topics such as home improvement, fashion, cooking, and travel. The company has more than 500 million monthly active users, two thirds of whom are female. Pinterest generates revenue by selling digital ads on its platform. While the platform's user base spans the globe, the vast majority of its revenue stems from ads shown to North American users.
Current Position of Pinterest
- With a trading volume of 13,388,131, the price of PINS is up by 0.1%, reaching $15.44.
- Current RSI values indicate that the stock is may be oversold.
- Next earnings report is scheduled for 79 days from now.
Professional Analyst Ratings for Pinterest
A total of 5 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $27.8.
- An analyst from Keybanc has decided to maintain their Overweight rating on Pinterest, which currently sits at a price target of $35.
- An analyst from Piper Sandler has revised its rating downward to Neutral, adjusting the price target to $21.
- An analyst from Oppenheimer has decided to maintain their Outperform rating on Pinterest, which currently sits at a price target of $24.
- An analyst from UBS persists with their Buy rating on Pinterest, maintaining a target price of $40.
- An analyst from B of A Securities downgraded its action to Neutral with a price target of $19.
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements.
