BUZZ-Unity edges up; Raymond James initiates with 'market perform'

Unity Software, Inc.

Unity Software, Inc.

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** Video game software maker Unity Software's U.N shares up 0.4% at $28.4

** Raymond James initiates coverage with "market perform" rating

** Brokerage says Unity's engine remains widely used across mobile, indie and mid-tier game development, supporting its Create revenue base

** Co's latest engine Unity 6 "represents a deliberate shift toward stability and predictability rather than feature velocity, helping restore developer confidence following prior disruption" - Raymond James

** Brokerage says early results indicate "measurable advertiser outcome improvements and strong incremental margin flow-through"

** 20 of 28 brokerages rate the stock "buy" or higher and eight "hold"; their median PT is $37, according to data compiled by LSEG

** Including session's moves, stock down 36.1% YTD