BUZZ-Zeta gains on AI partnership with Palantir

Zeta Global
Palantir

Zeta Global

ZETA

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Palantir

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** Marketing firm Zeta Global's ZETA.N shares rise 5.6% to $19.48 premarket

** Co announces partnership with Palantir PLTR.O to build an AI-powered platform for enterprises that will connect customer data, business operations and marketing into one system

** Co will move its customer data platofrm onto PLTR's Foundry software infrastructure; ZETA's Athena AI will use the data to make real-time maketing decisions

** "We believe this partnership can drive more than $100 million in annual revenue to Zeta in the coming years" - Zeta CEO David Steinberg

** Up to last close, ZETA had fallen 9.2% so far this year