Conagra report flags GLP-1 use as growth driver in $91.3 billion US frozen food market

Conagra Brands, Inc.

Conagra Brands, Inc.

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  • Conagra published its Future of Frozen Food 2025 report, flagging shifts reshaping the USD 91.3 billion U.S. frozen food market.
  • Report points to “modern health” demand, including GLP-1-driven portion control; probiotic and gut-friendly frozen products rose 33% over three years.
  • In-home dining remains a volume driver, with 25.6 billion more at-home eating occasions since pre-pandemic, lifting demand for premium frozen offerings.
  • Spicy frozen foods topped USD 2 billion in U.S. sales; bite-size and mini formats reached USD 2.4 billion, with 84% consumed as meals.
  • Millennials and Gen Z increased frozen spending 54% during family-formation years; younger consumers were 24% more likely to buy global flavors.


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