• Coupang held its first-quarter 2026 earnings call with Founder and CEO Bom Kim, CFO Gaurav Anand, and IR head Mike Parker, outlining progress in recovery from last quarter’s data incident.
• Management flagged January as low point for Product Commerce growth, with sequential improvement through February and March; through end of April, Coupang closed nearly 80% of post-incident WOW membership decline, with new sign-ups and churn back to historical levels.
• Q1 net revenue totaled USD 8.5 billion, up 8%; Product Commerce revenue rose 4% to USD 7.2 billion, with active customers 23.9 million, up 2% year-over-year, down 3% sequentially due to trailing three-month measurement.
• Margin pressure tied to incident-related vouchers and temporary network inefficiencies; consolidated gross margin fell 230 basis points year-over-year to 27%, with adjusted EBITDA USD 29 million and adjusted EBITDA margin 0.3%.
• Outlook calls for Q2 constant-currency revenue growth of 9%-10% and adjusted EBITDA margin contraction of 300-400 basis points year-over-year; annual margin expansion expected to resume next year, with USD 391 million spent to repurchase 20 million Class A shares and board adding USD 1 billion to buyback authorization.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Coupang Inc. published the original content used to generate this news brief on May 05, 2026, and is solely responsible for the information contained therein.