Cumulus Signs On As First Commercial Licensee For AutoStage Broadcaster Portal Premium, Xperi’s Next-Gen Radio Audience Intelligence Platform
Xperi Inc
Xperi Inc XPER | 0.00 |
AutoStage's Premium Radio Audience Measurement Service Delivers Connected Car Listening Insights Across 300 Local Markets
Cumulus Media and Xperi Inc. (NYSE:XPER) today announced that Cumulus has signed on as the first commercial licensee for the AutoStage Broadcaster Portal Premium, Xperi’s next-generation radio audience intelligence platform. The platform delivers near–census-level insights into in-car radio consumption, where the majority of radio listening occurs, providing unprecedented visibility into actual, nearly-real-time listener behavior.
