Expedia research shows 65% of travel professionals expect APAC demand growth over next 2-3 years
Expedia Group
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- Expedia Group research flagged APAC travel demand growth over the next two to three years, with 65% of travel professionals expecting an increase.
- Confidence was highest in India at 82% and Australia at 76%; India was projected to lead outbound growth, followed by Japan.
- Rising booking complexity stood out, with 60% citing greater importance for local payment options; over 70% called BNPL, global cards, loyalty redemption essential.
- Technology shifts accelerated, with 59% citing growing importance for AI-powered booking tools; 79% already used AI, 97% planned future use.
- Execution risks persisted, with 35% pointing to legacy systems and integration constraints; 34% cited discoverability issues across search and AI platforms.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Expedia Group Inc. published the original content used to generate this news brief on June 30, 2026, and is solely responsible for the information contained therein.
