GreenTree Hospitality Group (NYSE:GHG) kicked off its latest reporting cycle with trailing twelve month revenue of C¥1.10b and basic EPS of C¥1.65, set against the company’s latest quarterly snapshot where Q4 2025 revenue was C¥214.7m and basic EPS was a loss of C¥0.89. Over recent quarters, revenue has ranged from C¥356.98m in Q3 2024 to C¥214.66m in Q4 2025, while basic EPS has moved between a loss of C¥0.75 and a gain of C¥0.99. This sets up a picture where profitability and margins are firmly under the microscope as investors assess what the current release says about the underlying earning power of the business.

See our full analysis for GreenTree Hospitality Group.

With the headline numbers in place, the next step is to see how these results line up with the narratives investors follow most closely and where the earnings story might be pushing back against those expectations.

Margins Strengthen With 15.2% Net Margin

• On a trailing basis, GreenTree Hospitality Group reports a 15.2% net profit margin, compared with 8.2% a year earlier, alongside trailing net income of C¥166.8 million on C¥1.10b of revenue.
• What is striking for the bullish view is that stronger profitability is coming through even after quarters with losses, such as Q4 2025 when net income excluding extra items was a loss of C¥89.5 million. This shows that the trailing margin story is heavily driven by earlier quarters rather than the most recent one.
  • Supporters of a bullish angle on profitability can point to Q1 2025 and Q2 2025, where net income excluding extra items was C¥100.7 million and C¥94.7 million respectively, contributing to the higher trailing margin.
  • At the same time, the loss in Q4 2025 and the loss of C¥76.1 million in Q4 2024 highlight that margin strength has not been consistent across all individual quarters, which tempers how far the bullish story can be pushed off the latest print.

Valuation Gap With 4.7x P/E And DCF Fair Value

• The stock trades on a trailing P/E of 4.7x versus peer and US hospitality averages of 32x and 23.6x respectively. The current share price of US$1.15 is shown against a DCF fair value of about US$2.70, implying a very wide discount in the provided figures.
• For bullish investors, this combination of low multiples and the DCF fair value creates a clear tension between the price and the reported fundamentals, because a 51.6% trailing earnings growth rate and C¥166.8 million of net income are being valued far below both the peer P/E multiple and the DCF value in the data.
  • Supporters of the bullish narrative can argue that paying 4.7x earnings for a business that has trailing net margin of 15.2% and positive trailing EPS of C¥1.65 looks low relative to the 32x peer P/E cited.
  • On the other hand, the market keeping the price around US$1.15 when the DCF fair value in the data is US$2.70 shows that investors are currently assigning a large discount to those trailing profitability numbers, regardless of the model output.

Bulls who see value in the combination of low P/E and higher trailing margins may want to understand how other investors frame that story through Community Narratives on GreenTree Hospitality Group, then compare those views with their own before acting Curious how numbers become stories that shape markets? Explore Community Narratives.

Earnings Swings And Unstable Dividend Record

• Over the last six reported quarters, basic EPS has ranged from a gain of C¥0.99 in Q1 2025 to a loss of C¥0.89 in Q4 2025, and the dividend track record is described as unstable in the risk summary.
• Critics who focus on a more cautious, bearish angle can point to these swings and the unstable dividend record as reasons to be careful, since the strong 51.6% trailing earnings growth rate and 15.2% net margin sit alongside periods of losses and no clear pattern of consistent shareholder payouts.
  • Q4 2025 and Q4 2024 both show losses at the net income level, with C¥89.5 million and C¥76.1 million respectively, which contrasts sharply with the profitable quarters in between.
  • Income focused holders in particular may treat the unstable dividend record as a meaningful drawback compared with companies that show steadier EPS and clearer payout histories in the same sector.

Next Steps

Don't just look at this quarter; the real story is in the long-term trend. We've done an in-depth analysis on GreenTree Hospitality Group's growth and its valuation to see if today's price is a bargain. Add the company to your watchlist or portfolio now so you don't miss the next big move.

Mixed on GreenTree Hospitality Group after all of this, or leaning one way already? Check the underlying data, act promptly where it matters, and weigh both the potential risks and rewards using the full 2 key rewards and 1 important warning sign

See What Else Is Out There Beyond GreenTree Hospitality Group

GreenTree Hospitality Group shows uneven earnings with losses in Q4 2024 and Q4 2025, alongside an unstable dividend record that may concern income focused investors.

If those swings and the patchy payout history leave you wanting steadier compounding, check out the 8 dividend fortresses to focus on companies with more consistent income profiles.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.