iHeartMedia expands Amazon Ads partnership for local resale of Prime Video, Twitch inventory

IHEARTMEDIA INC
Amazon.com, Inc.

IHEARTMEDIA INC

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Amazon.com, Inc.

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  • iHeartMedia expanded its advertising relationship with Amazon Ads, taking a local reseller role for Amazon’s audio and video inventory.
  • Deal broadens access to placements across Amazon streaming and audio properties, supporting multi-platform campaigns across sound and sight.
  • Advertisers can use Amazon DSP with authenticated first-party shopping, browsing, and streaming signals across iHeart’s owned-and-operated digital inventory.
  • Partnership targets improved planning, targeting, and measurement, aiming to lift campaign relevance and performance at scale.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. iHeartMedia Inc. published the original content used to generate this news brief on June 26, 2026, and is solely responsible for the information contained therein.