Krispy Kreme expands into Estonia, first shop slated for late 2026

Phoenix Education Partners, Inc.
Krispy Kreme, Inc.

Phoenix Education Partners, Inc.

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Krispy Kreme, Inc.

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  • Krispy Kreme agreed with Apollo Group to enter Estonia, targeting the country’s first shop opening in late 2026.
  • Planned debut site: a Hot Light Theater Shop designed to serve as a retail outlet, production hub for broader rollout.
  • Targets about 25 locations over four years across the Baltic States under a capital-light franchise model.
  • Move supports a 2026 plan to add three to four international markets, part of a goal to open at least 100 shops globally.


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