Later, a leader in influencer marketing and social media management software and services, today announces a partnership with Snap Inc.  (NYSE:SNAP), that redefines creator partnerships and content publishing on Snapchat. The collaboration introduces two key capabilities through Snapchat's APIs: discovery of creator profiles within Later's influencer marketing platform, and automated content scheduling and posting through Later's social media management platform. Later is the first to integrate both Snapchat's Public Profile API (organic posting) and Creator Discovery API within the same platform.