Lenovo names Sergio Buniac Latin America president, effective July 1, 2026

  • Lenovo named Sergio Buniac to lead Latin America sales across devices and infrastructure, effective July 1, 2026.
  • Buniac is SVP and Motorola President, with 30 years at Lenovo in sales, marketing, and supply chain roles across Latin America.
  • Motorola President responsibilities will shift in July to Luca Rossi, President of Lenovo Intelligent Devices, serving as interim.
  • Lenovo plans to appoint a new Motorola President to succeed Rossi on a permanent basis.


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