LinkedIn launches Ads Agency Certification program for marketing firms

Microsoft Corporation

Microsoft Corporation

MSFT

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  • LinkedIn Corporation launched LinkedIn Ads Agency Certification, a credential aimed at helping marketers identify agencies with verified LinkedIn Ads expertise.
  • Program positions certified agencies to improve win rates in pitches, strengthen credibility earlier in buying cycles, and tie LinkedIn ad activity more directly to business outcomes.
  • LinkedIn cited LinkedIn Ads delivering 121% ROAS among major ad networks, framing certification as a signal of capability to convert that performance into results.


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