MillerKnoll unit Geiger debuts new brand identity

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  • MillerKnoll unit Geiger rolled out a new brand identity, highlighting a shift toward a more modern design language.
  • The rebrand formalizes the integration of Geiger with DatesWeiser under a single Geiger team to streamline client-facing operations across digital, sales, design, and service.
  • Geiger updated its visual system with a deep forest green palette with orange accents, tying the positioning to premium wood offerings.


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