Nice One Beauty Reports SAR 28.76M Profit in Q3 2025
NICE ONE 4193.SA | 12.42 | +0.81% |
On 2025-11-02 08:06:15 (Saudi Time), Nice One Beauty Digital Marketing Co. announced its Interim financial results for the nine months ended on September 30, 2025. For the period, the company recorded revenue of SAR 772.75 million (up 10.95% YoY) and a net profit of SAR 28.76 million.
| Element List | Current Quarter | Similar quarter for previous year | %Change | Previous Quarter | % Change |
|---|---|---|---|---|---|
| Sales/Revenue | 255,434.429 | 237,653.292 | 7.481 | 192,342.423 | 32.801 |
| Gross Profit (Loss) | 67,610.272 | 63,199.115 | 6.979 | 50,307.215 | 34.394 |
| Operational Profit (Loss) | 7,945.406 | 27,436.391 | -71.04 | -166.475 | - |
| Net profit (Loss) | 5,920.247 | 25,813.152 | -77.064 | -1,287.27 | - |
| Total Comprehensive Income | 5,737.611 | 25,813.152 | -77.772 | -386.37 | - |
| All figures are in (Thousands) Saudi Arabia, Riyals | |||||
Year-on-Year Performance Drivers
Sales increased by 10.95% YoY to SAR 772.75 million, driven by higher order volumes, targeted marketing initiatives, own brands expansion, and the rollout of offline retail stores that enhanced market reach. However, net profit decreased by 56.35% YoY to SAR 28.76 million due to increased selling and marketing activities focused on gaining market share, as well as initial costs associated with offline expansion which is currently in a ramp-up period but expected to deliver long-term value as the business scales.
Quarter-on-Quarter Performance Drivers
QoQ revenue increased by 32.80% to SAR 255.43 million, driven by higher order volumes, enhanced pricing strategy improving conversion rates, and expansion of the offline retail segment. The company turned from a net loss of SAR 1.29 million in Q2 2025 to a net profit of SAR 5.92 million in Q3 2025, primarily due to higher sales and gross profit, supported by offline retail expansion and stronger operational performance across all channels.
Other Items
Nice One Beauty Digital Marketing Co.'s interim financial report includes an unmodified conclusion from external auditors. The company noted that earnings per share (EPS) has been restated to 0.25 for the current period compared to 0.6 for the same period last year. Total shareholders' equity increased by 127.36% to SAR 405.95 million compared to SAR 178.55 million in the previous year.
Original announcement:
https://www.saudiexchange.sa/wps/portal/saudiexchange/newsandreports/issuer-news/issuer-announcements/issuer-announcements-details/?anId=91110&anCat=1&cs=4193&locale=arImportant Notice: The announcement information and market data in this report are sourced directly from the Saudi Exchange (Tadawul). This summary is generated by Sahm’s proprietary AI model for informational purposes only. While we strive for accuracy, it should not be construed as financial advice or an investment recommendation.