Pirelli starts Cyber Tyre production at Georgia plant as US expansion continues

  • Pirelli will start production of connected Cyber Tyre products at its Rome, Georgia plant, deepening its manufacturing footprint in US market.
  • Expansion includes rollout of latest MIRS robotized production process at Rome site, positioned as group’s most advanced high-end manufacturing system.
  • Company is finalizing development plans; investment size and output expansion targets will be communicated in coming months.
  • Move builds on Georgia facility’s focus on high-value tires for North America, supported by on-site R&D center.


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