SriLankan Airlines renews PROS partnership in six-year offer marketing deal

  • PROS renewed its partnership with SriLankan Airlines under a six-year agreement effective Jan. 1, 2026.
  • The deal extends SriLankan Airlines’ use of PROS offer marketing tools to support real-time, demand-driven pricing across digital shopping and booking channels.
  • SriLankan Airlines plans to use the technology to improve conversion in owned and paid digital touchpoints, including mobile and web channels, paid search, and social media.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. PROS Holdings Inc. published the original content used to generate this news brief on May 20, 2026, and is solely responsible for the information contained therein.

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