The Bull Case For Morgan Stanley (MS) Could Change Following Its Broad E*Trade Crypto Rollout Expansion

Morgan Stanley

Morgan Stanley

MS

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  • Morgan Stanley has recently begun rolling out cryptocurrency trading on its E*Trade platform in a pilot for 8.6 million clients, initially supporting bitcoin, ethereum, and solana with transaction fees of 0.50% and planned integration with its new crypto ETFs and tokenized equity services.
  • This marks a material expansion of Morgan Stanley’s digital asset infrastructure, positioning its mainstream brokerage clients closer to the emerging market for event contracts, tokenized securities, and broader crypto access highlighted by its backing of platforms such as Kalshi.
  • Next, we’ll assess how Morgan Stanley’s expanded E*Trade crypto trading and digital asset push could influence its technology-driven investment narrative.

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Morgan Stanley Investment Narrative Recap

To own Morgan Stanley, you have to believe in its ability to compound fee-based wealth and investment management income while keeping technology and regulation on its side. The E*Trade crypto rollout and new Abu Dhabi Securities Exchange (ADX) access both reinforce its tech and global access story, but they do not materially change the near term focus on integrating E*Trade and managing rising regulatory and compliance scrutiny, including around newer digital asset and international trading activities.

The recent ADX remote trading membership ties directly into this theme of tech enabled market access. By plugging ADX into its global platform, Morgan Stanley is widening the opportunity set for institutional and wealth clients at the same time it is experimenting with crypto and tokenized products on E*Trade. Together, these moves matter most if they can support fee growth without adding disproportionate complexity or exacerbating existing integration and regulatory risks.

Yet behind the promise of broader digital access, investors should also be aware of rising regulatory attention around how and where Morgan Stanley delivers complex front office work and trading oversight...

Morgan Stanley’s narrative projects $83.2 billion in revenue and $19.7 billion in earnings by 2029.

Uncover how Morgan Stanley's forecasts yield a $190.33 fair value, in line with its current price.

Exploring Other Perspectives

MS 1-Year Stock Price Chart
MS 1-Year Stock Price Chart

Some of the most optimistic analysts were already assuming revenues near US$88.7 billion and earnings around US$21.9 billion by 2029, so this kind of digital and international market expansion could either support that upbeat view or, if integration and fee pressure bite harder than expected, pull the story closer to the more cautious risk case you just read about.

Explore 4 other fair value estimates on Morgan Stanley - why the stock might be worth as much as 16% more than the current price!

Reach Your Own Conclusion

Disagree with existing narratives? Extraordinary investment returns rarely come from following the herd, so go with your instincts.

  • A great starting point for your Morgan Stanley research is our analysis highlighting 4 key rewards and 3 important warning signs that could impact your investment decision.
  • Our free Morgan Stanley research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate Morgan Stanley's overall financial health at a glance.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.