Xcel Brands partners Baggallini with Coco Rocha for exclusive licensing collaboration

XCel Brands, Inc.

XCel Brands, Inc.

XELB

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  • Xcel Brands set an exclusive licensing collaboration between Baggallini and model-entrepreneur Coco Rocha for a limited-edition capsule handbag collection.
  • Launch to start with a Coco Rocha-designed capsule aimed at working women balancing travel, careers, family life.
  • Flagship product is the “Super Bagg,” positioned as combining elevated styling with organization-focused functionality.


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