Yellow Wood’s Dr. Scholl’s buys carbon-fiber insole maker VKTRY

  • Scholl's Wellness Company, the parent of Dr. Scholl's and a Yellow Wood Partners portfolio company, acquired performance insole and footwear innovation company VKTRY.
  • Financial terms were not disclosed.
  • VKTRY sells premium carbon fiber insoles built around patented technology positioned to improve athletic performance, expanding Dr. Scholl's reach in performance-focused foot care.
  • VKTRY will continue to operate under its existing brand and leadership team, supported by Dr. Scholl's and Yellow Wood.


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