Muscat: Sharakah, the leading SME development company in the Sultanate of Oman, in cooperation with the Mohammed Al Barwani Foundation for Charitable Works, the philanthropy and social responsibility arm of the Mohammed Al Barwani Group of Companies, celebrated the graduation of participants in the “My Family” program, a six-month development initiative aimed at supporting and developing the projects of productive Omani families .

The program was launched under an agreement signed by Mr. Ali bin Ahmed Muqbil, CEO of Sharakah, and Ms. Iman Al Barwani, CEO of the Mohammed Al Barwani Foundation for Charitable Works, in a step that reflects the commitment of both parties to empower productive families through entrepreneurship, vocational training, and business development support .

The "My Family" program focused on developing the skills of 15 beneficiaries from various sectors, including woodworking, food and beverages, handicrafts, perfumes and incense, trade, and sewing and embroidery. Through an integrated development framework, participants received specialized technical and managerial training, tailored consulting services, and practical guidance that contributed to increasing the efficiency of their projects and enhancing their long-term sustainability .

During the program, participants benefited from 229 hours of consultation, 96 hours of training and capacity building, including 5 technical workshops and 7 administrative workshops, in addition to 45 hours of technical training and 51 hours of administrative training, supported by 16 field visits and the preparation of 16 customized development action plans .

The program achieved tangible results in project performance, with participating organizations recording an average growth rate of 21.39%, launching 37 new products, and expanding to 15 new points of sale. Participants also successfully attracted 182 new clients, and 15 projects underwent digital transformation, enhancing business efficiency and expanding market access. The program also contributed to the registration of two new projects and the creation of one new job opportunity .

Commenting on the program's success, Mr. Ali bin Ahmed Muqbil, CEO of Sharakah, said :
"The results achieved by the participants in the "My Family" program reflect the importance of combining practical training, mentorship, and ongoing advisory support. Through our collaboration with the Mohammed Al Barwani Charitable Foundation, we were able to provide productive families with the tools and skills that help them develop their projects and achieve sustainable economic opportunities . "

For her part, Ms. Iman Al Barwani, CEO of the Mohammed Al Barwani Charitable Foundation, said :
“The ‘My Family’ program embodies our commitment to creating a real social and economic impact through purposeful community initiatives. We are proud of the progress made by the participants during the program, and we look forward to seeing their projects continue to grow and contribute to supporting local economic development .”

The program also contributed to strengthening the participants’ connection to the entrepreneurship ecosystem in the Sultanate of Oman, through their participation in 6 “Connect Partnership” sessions and webinars.

About the partnership

Sharaka, a leading initiative in the development of small and medium enterprises (SMEs) in the Sultanate, was established in 1998 by Royal Decree No. (76/98). Since its inception, Sharaka has provided support to numerous projects across various sectors through awareness campaigns, training programs, financial assistance, advisory services, and more. Sharaka plays a strategic role in supporting SMEs in the Sultanate, adopting a vision focused on achieving positive impact, while its strategies aim to bolster the SME sector in Oman.

To contact

Mohammed Al-Farsi

Marketing Specialist

Email: info@sharakah.om

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